DRYWORLD Brands Makes Magic in MENA Partnering with Playsports – Expanding the Brand Across 11 Regions

This image has an empty alt attribute; its file name is Play-Sports-Logo-1024x326.png

Santa Barbara, CA, November 03, 2022 — McapMediaWire — DRYWORLD Brands Inc. (OTC Pink: IBGR) is pleased to announce that the Company has entered into a 5-year partnership with Playsports. This partnership provides exclusivity of the DRYWORLD Brand in 2 regions – Turkey and the Turkish Republic of Northern Cyprus. The agreement also allows Playsports to operate non-exclusively in the following regions: Serbia, Bosnia and Herzegovina, Azerbaijan, Uzbekistan, Turkmenistan, Qatar, Saudi Arabia, Oman and the United Arab Emirates.

The Turkish eCommerce sports retailer and distributor is focused on licensing deals with sports properties including but not limited to football (soccer), basketball, volleyball, and e-sports to offer licensed merchandise to sports clubs, fans and direct to consumers. Playsports also sells general athletic footwear and apparel brands such as Nike, Adidas, New Balance, Vans, The North Face, Diadora and now DRYWORLD. For Playsports, being the direct connection between the consumer and DRYWORLD in the Mena region will strengthen their strategy of serving the market through the most innovative portfolio.

DRYWORLD will provide Playsports with the full range of its Signature products including but not limited to DRYFEET, Aggression Apparel in Dskyn and Bioskyn along with HauteD, CoreD, TeamD and FreeD.

“Playsports is a best-in-class organization lead by industry experts in Turkey and the MENA region with a focus on eCommerce that is in complete alignment with our direct-to-consumer retail strategy.  With an immediate expansion into 11 regions that are currently underserved by legacy brands, we see a huge opportunity to support athletes and healthy living all across the MENA region” said DRYWORLD Co-Founder/Co-CEO Matt Weingart.

Oytun Yildirim, The founder and CEO of Playsports noted: “We are driven by a desire to serve and empower our market with a great portfolio of innovative brands. With DRYWORLD, we are extending our offerings and giving access to the consumer through best journeys and experiences. Our mutual commercial vision is delivering strong results as a strong partner for growth in MENA.

Sign up for DRYWORLD’s latest announcements: https://thedryworld.com/contact


Contact: info@thedryworld.com


DRYWORLD is a premium performance sports brand offering innovative, superior quality apparel and gear for the athlete in all of us. We build purpose-driven products that give all athletes the edge. Engineered by athletes, proven by science. Visit www.thedryworld.com.

Turkish eCommerce sports retailer and distributor focused on licensing deals with sports properties including but not limited to soccer, basketball, volleyball, e-sports to offer licensed merchandise to the clubs and fans along with selling athletic apparel and footwear across the MENA region.

Safe Harbor for Forward-Looking Statements
This press release contains forward-looking statements and is subject to risks and uncertainties. All statements other than statements of historical fact or relating to present facts or current conditions included in this press release are forward-looking statements. For- ward-looking statements give our current reasonable expectations and projections relating to our financial condition, results of operations, plans, objectives, future performance and business. You can identify forward-looking statements by the fact that they do not relate strictly to historical or current facts. These statements may include words such as “anticipate,” “estimate,” “expect,” “project,” “plan,” “intend,” “believe,” “may,” “should,” “can have,” “likely” and other words and terms of similar meaning in connection with any discussion of the timing or nature of future operating or financial performance or other events.

The forward-looking statements contained in this press release are based on reasonable assumptions we have made in light of our industry experience, perceptions of historical trends, current conditions, expected future developments and other factors we believe are appropriate under the circumstances. As you read and consider this press release you should understand that these statements are not guarantees of performance or results. They involve risks, uncertainties (many of which are beyond our control) and assumptions. Although we believe that these forward-looking statements are based on reasonable assumptions, you should be aware that many factors could affect our actual operating and financial performance and cause our performance to differ materially from the performance anticipated in the forward-looking statements. Should one or more of these risks or uncertainties materialize, or should any of these assumptions prove incorrect or change, our actual operating and financial performance may vary in material respects from the performance projected in these forward-looking statements.

Any forward-looking statement made by us in this press release speaks only as of the date of this press release. Factors or events that could cause our actual operating and financial performance to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to update any forward-looking statement, whether as a result of new information, future developments or otherwise.

MCAP Media Wire | Home