Fort Lauderdale, Florida, May 4, 2022 — McapMediaWire — Splash Beverage Group, Inc. (NYSE American: SBEV), a portfolio company of leading beverage brands, today announced an authorization for TapouT Performance Drink to be offered through Arizona based Bashas’ Family of Stores.
Bashas’ Family of Stores is a premier grocery store chain based in Chandler, Arizona. Founded in 1932, Bashas’ is one of Arizona’s largest employers, with more than 100 stores located across the state and includes AJ’s Fine Foods and Food City. Beginning June 1, 2022, all four SKUs of TapouT Performance Drink will be available through this statewide network of grocers.
Robert Nistico, CEO of Splash commented, “From the beginning, we have stressed that agreements with large national and regional distributors would help us build the credibility to further penetrate key retail markets across the US. Our recently announced agreement with Kalil Bottling Company helped pave the way for this authorization to sell TapouT through Basha’s Family of Stores. Bashas’ stores are traditional grocery stores emphasizing quality goods and excellent customer service. AJ’s Fine Foods provides an unparalleled gourmet shopping experience, and Food City has more than 60 years of high-quality service to the Hispanic community in Arizona. We couldn’t be prouder that they’ve chosen to partner with us.”
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About Splash Beverage Group, Inc.
Splash Beverage Group, an innovator in the beverage industry, owns a growing portfolio of alcoholic and non-alcoholic beverage brands including Copa di Vino wine by the glass, SALT flavored tequilas, Pulpoloco sangria, and TapouT performance hydration and recovery drink. Splash’s strategy is to rapidly develop early stage brands already in its portfolio as well as acquire and then accelerate brands that have high visibility or are innovators in their categories. Led by a management team that has built and managed some of the top brands in the beverage industry and led sales from product launch into the billions, Splash is rapidly expanding its brand portfolio and global distribution.
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Splash Beverage Group
Phone: (917) 658-2602